ABC News Reports on Vitamin C Showers at MGM Grand

December 04, 2013


ABC News Reports on MGM Grand's Vitamin C Showers

ABC News just reported on a growing phenomenon of Vitamin C showers.  Apparently, showering in Vitamin C is becoming popular at some resorts in Las Vegas.

Here is a link to ABC’s video News Report.

According to the report, the MGM Grand has discovered that Vitamin C can be used for “counteracting the chlorine in the water.”  Paolo Domingo, Director of Operations of the MGM grand notes that “Chlorine is an oxidant and is known to damage the hair, as well as the skin. And having vitamin C in the water counteracts that.”

Mr. Domingo explains that the MGM Grand hotel started with 42 rooms equipped with vitamin C showers.  Apparently, the technology is well received by the guests because, as Mr. Domingo notes, “by the end of this month, we're going to expand it to 171 rooms.”

ABC points out that the trend has also spread to some of Hollywoods biggest names.  For example Leonardo DeCaprio just purchased an apartment with a vitamin C shower.  

Although the dermatologist interviewed by ABC News questioned the benefits of bathing in vitamin C, other TV dermatologists would applaud the idea.  For example, Dr. OZ and some of “the nation’s top plastic surgeons” suggest that vitamin C could help “drop a decade from your face.”

Are the MGM Grand's Showers Worth Vegas Prices?

Although I am not sure what Vegas is charging for the in-room Vitamin C shower, Mr. Domingo of the MGM Grand does make sense on the following points:

  • Chlorine is an oxidant (score one for Mr. Domingo).
  • Chlorine is known to damage the hair and skin (score another for Mr. Domingo).  
  • Treating chlorinated hair and skin with vitamin C has been shown to eliminate residual chlorine from the hair and skin.  We have shown that Vitamin C will eliminate the chlorine that bonds to hair and skin, preventing it from damaging the hair and skin. See Video. For guests who swim in the MGM's pool, subsequent vitamin C rinses would greatly improve hair and skin health. (I'll give Mr. Domingo partial credit here because he has the right molecule but not the right concentration.  Still, not bad).

Vitamin C Shower Filters do NOT Provide Enough Vitamin C

I am not certain that the MGM Grand is providing real value to all of its guests.  In particular, the amount of vitamin C dispensed by a vitamin C shower filter would not give the user much benefit.  Vitamin C shower filters are designed to neutralize the vitamin C in the water.  They do not provide enough vitamin C to counteract chlorine damage or eliminate chlorine that is bonded to hair and skin.  In order to eliminate lingering pool (or hot tub) chlorine, I would recommend using much more vitamin C, for example by applying a concentrated spray of vitamin C.

Additionally, the short-term benefits of a vitamin C rinse (of any concentration) would probably only interest the guests who use the MGM's pool or hot tub facilities.  I expect that patrons who use the MGM Grand's pool or hot tub would experience the unpleasant effects of lingering chlorine. A high-dose vitamin C rinse would help with that. (That's what we discovered when we invented SwimSpray).  However, I do not think that the anti-aging or long-term health benefits of vitamin C would manifest after only a few uses.  For any of those benefits, a person would probably need to shower in vitamin C every day like Leonardo DeCaprio.

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