We recently heard a story about a swim instructor who had been struggling to breastfeed her baby after giving lessons. Understandably, this was very upsetting to the mother. A side-effect of her job was negatively impacting her relationship with her child. Not good.
This mother then tried SwimSpray-- and SwimSpray solved the problem. As the guy who invented SwimSpray, I think this is unbelievably cool.
I never would have foreseen this benefit but it makes perfect sense. A swim instructor spends hours in the pool, soaking up a lot of chlorine. During breastfeeding, the child notices the chlorine. The child figures: whoa, this isn't mom; this is Clorox; Yikes. But... If mom uses SwimSpray, she isn't covered in chlorine, so the kid isn't confused.